On a GLP-1? IM8 opens with a three-month cartoon timeline

"ON A GLP-1? KEEP NUTRITION SIMPLE."

The picture is a flat illustration on a sage-green background, with faint repeated lettering down both edges. At the top, "ON A GLP-1?" is set in tall dark-red capitals and "KEEP NUTRITION SIMPLE." in black capitals under it. A small line of type follows: "90 ingredients in one daily drink for energy, digestion, and routine consistency." In the middle, three drawn figures of one man stand side by side in blue shorts: a heavy build with red shading on the chest and belly, a slimmer one with smaller patches, and a lean, muscular one with none. Under them an arrow strip reads JULY (red), AUGUST (pink) and SEPTEMBER (blue). At the bottom stand a red IM8 bottle and a ribbed glass of red drink, next to a maroon scalloped badge: "GET UP TO 30% OFF".

The offer is the badge beside the bottle, "GET UP TO 30% OFF", with no end date or code. The caption above the picture opens with a warning and then names the product: "The weight is coming off. But nobody warned you about the hair in the shower, the muscle quietly disappearing, or why you are more exhausted now than before you started." It goes on to say that "GLP-1 makes you eat less" and that IM8 Daily Ultimate Essentials, "Not a greens powder", has "90 clinically dosed ingredients formulated specifically to support what your medication does not cover". It ends with the standard notice that the statements have not been evaluated by the Food and Drug Administration. The card headline is "Nobody Warned You About This." and the button is Shop now, linking to im8health.com. The claims are the ad's own, shown as the ad states them.

This is a reading of the creative, not proof of results: the Ad Library shows when ads ran, not how they performed, and it says nothing about whether the claims in the ad are true. The picture speaks to one group in its first words, "ON A GLP-1?", so a reader on one stops and everyone else scrolls on. The next line is the instruction, and the three drawn figures show what it is for without a photo of a real person: the same man gets leaner from JULY to SEPTEMBER and the arrows run from red to blue. It reads like a before-and-after, but it is a cartoon, so the picture itself makes no promise about a named customer. The caption above it carries the worry, "The weight is coming off. But nobody warned you about the hair in the shower, the muscle quietly disappearing...", with the card headline "Nobody Warned You About This.", so the caption raises the problem and the picture answers it calmly. The library shows seven ads from IM8's own Page with this picture and caption: one started on 27 Sep 2026, then 28 Oct, 31 Oct, 1 Nov, 3 Nov, 5 Nov and 6 Nov. Four were active on 8 Nov and three had ended, and six of the seven started in the 14 days before. None is flagged "Low impression count". Ten other Pages ran the same picture and caption on cards dated 30 Oct to 1 Nov (13 ads, not counted); the one ad opened lists IM8 as advertiser and payer. Only active ads on the two IM8 Pages were read by picture, so an ended ad with a different caption would be missed and seven is a floor.